The times they are a-changin’


“We used to think of an object as a specialist.

We used to say that each object has a special purpose.

We used to think that an object is passive and it exists because you want it to exist.

Every object use to have a specific destiny, a specific size, a specific reason to exist.

You could see a hammer and figure out what it is good for. When you see a hammer, you imagine that it’s not the best option to open a bottle of wine.

We lived in a world full of men thinking of sad and monomaniac objects.

How depressing.

But now, remember Bob Dylan? The times they are a-changin’.

We are starting to see objects that are “bigger inside”. Exponential swiss army knives with a heart.

They can be used in many different ways, they solve many problems at the same time.

They’re not passive. They help you find problems, or find solutions you didn’t imagine.

They behave strangely. They let you do things you couldn’t think of.

They give you superpowers.

They make you faster, smarter, stronger.

They are magical.

They are here today.”


From the opening phases of Frontiers of Interaction 2013.

Thanks Davide Bocelli for writing this text, Sean Carlos for the voice we have heard, and naturally Korinami and Joe Ferrari, resident artists of #foi13.

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One Response to The times they are a-changin’

  1. Mehmet says:

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